November 4, 2010

2010 — Taipei International Flora Exposition

Taipei International Flora Exposition (or 2010 Flora Expo)

demonstrate the nation’s technological strength in the horticulture industry, its ability to organize major events and its capacity to generate economic output.

Some six million people from Taiwan and abroad are expected to attend this event. This gathering will help Taiwan to increase its stature in the areas of horticulture, gardening and all things plant-related while granting the world access to Taiwan’s stellar companies and talented professionals in these areas.

Time: 6 November 2010 to 25 April 2011

1. Dajia Riverside Park
2. Taipei Artist Park
3. Yuanshan Park
4. Xinsheng Park

The Exposition’s Logo

The logo’s dancing petals represent human celebrations and shared values. After a competition that lasted two months, the organizing committee finally decided on a mascot and logo. Designers from Taiwan , Hong Kong , Macao , Europe, Japan and the U.S. all participated in this competition. There were 1669 entries in total, and the winning entry became the unique symbol of the Exposition. The Expo’s logo is based on five simply designed petals, and each petal, flowing with a pattern of moving lines, represents human activities. Each of the five colors—blue, green, red, orange and purple—represents a continent. The five petals combine in abstract images of dancing people. These bright colors also hint at the cheerful atmosphere that will characterize the Expo.


The Expo’s mascots, flower fairies, play a moving melody about spring, summer, fall and winter. The Expo mascots are inspired by the fairies of the seasons. The band linking them symbolizes the harmony of the four seasons as well as the rhythm of nature. The mascots stand for the four seasons, because in Taiwan , each season brings the blooming of different flowers. The flower fairies form a “flower band.” Together, they serenade us with the melodies of the seasons, and their colorful outfits and friendly smiles express their happiness and passion for the 2010 Taipei International Flora Exposition. With the approach of the Expo, our mascot band will bring a cheerful message to every single corner of the world.

No comments:

Post a Comment